All organizations try and hire the best people. Alternatively, you can develop talent from within. In this case, hire for potential.
Yet, potential can be tricky to spot.
This is the difference between attracting star NBA players to your team like the Los Angeles Lakers’ Anthony Davis, or developing raw talent into a superstar like the Milwaukee Bucks and Giannis Antetokounmpo.
In the corporate world, Google’s APM program is a great example of this. Marissa Mayer talks more about how she founded that program on the Masters’ of Scale podcast.