Admit To Yourself That You Want It

The intro to the Louis Vuitton SS24 show starts with a conversation between a young man and his mentor:

Do you admit to yourself how bad you want it?

Cause sometimes I’ll make excuses, sometimes I’ll go like, I’ll be a little shy about it

Sometimes I don’t say like truly how badly I want it.

I don’t want to admit to myself how badly I want it.

I think about this conversation often.

I’m scared to admit what I want. My brain starts to over-intellectualize and make excuses for not wanting it.

But you’ve got to admit it yourself.

That’s the first step to making it a reality.

September 28, 2024


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