Event Hosting 101: Why Are We Gathering?
Whenever I’m hosting an event, I’ll draft a quick Apple notes answering the 5 Ws starting with why. “Why?” is the most important question and serves as the soul of the event. This step is especially important if you’re co-organizing an event with others. It helps you decide your guest list, size of your gathering, time and date, venue, and if food/drinks will be served or not.
The most memorable events I’ve attended have a strong “why”. You can feel a cohesive theme behind every intricate detail and it makes the event unique.
It’s the one decision that makes all other decisions much easier.