Make The Thing You Wish Existed

My friend Yeng recently started a fashion tech startup that was funded by a Tier 1 investor.

He called me yesterday to share his vision for an editorial, one focused on dense, thoughtful fashion discourse.

The idea resonated with me. One of my frustrations with the current fashion media landscape is how much of it leans toward consumerist content like brand recs, pickup videos, and haul culture. That stuff can be fun, but I’ve been craving something deeper.

Yeng said one of the joys of running his own company is the freedom to build things he wishes existed, whether that’s creating products for fashion lovers or launching a fashion editorial.

I found that perspective inspiring. It’s a powerful way to think about building anything: create the things you wish existed.