Product Skills Will Be More Important in the Age of AI

It’s ironic how, just last year, many were predicting the death of product management. Airbnb, for instance, announced the removal of its PM function, and the role is commonly criticized across the tech zeitgeist.

While it’s true that many Product Managers are merely glorified project managers, real product skill comes down to having the taste and judgment to build products that are useful to users and drive business value. That’s the essence of of the skill of product management.

If you know how to build something people want—and that makes money—and now the cost of software development is decoding democratized thanks to AI, then product skills become even more important in the AI era.