Sales in a Nutshell

Sales is the ultimate meta skill. Whether it be marketing products, job interviewing, or dating, we are selling at some capacity.

Nate Riggs simplifies the sales process in 3 steps:

1. Learn your prospect’s pain and how bad it is.
2. Figure out if what you sell will relieve some, or all of their pain.
3. Find out how much getting rid of their pain is worth to them.