To Figure Out What to Write, Write Often

I’ll often meet people looking to get into writing and they have an idea of what they want to write about. Maybe they want to write about business, or technology, or research pieces. But writing is already hard enough as it is, that writing about something you don’t care about sounds like torture to me.

I recommend that beginners just write a lot. Choose a cadence. My hot take is that writing at a higher cadence is easier than writing at a lower cadence. Writing at a high cadence means the bar is higher and the inner critic is loud. Writing at a lower cadence like weekly, even daily, lowers the bar that you don’t feel the need to produce a hit for every piece, which isn’t even important when you’re first starting out.

Over time, it’ll reveal what you like to write about.